Salesforce to cut about 10% of staff

Marcelo Serafim
Jan 4, 2023
2 min read

Salesforce said Wednesday that it will cut approximately 10% of its workforce and reduce its real estate footprint, making it the latest tech company to slash expenses as broader economic uncertainty continues to hit Silicon Valley particularly hard.

“I’ve been thinking a lot about how we came to this moment,” Benioff wrote. “As our revenue accelerated through the pandemic, we hired too many people leading into this economic downturn we’re now facing, and I take responsibility for that.”

In a letter to employees announcing the job cuts, Marc Benioff, Salesforce’s chair and co-CEO, admitted to growing headcount too much earlier in the pandemic and said most of the job cuts will take place over the coming weeks.

The tech sector, which was initially buoyed by a sudden and intense pandemic-fueled shift to online services, has since had to confront consumers returning to their offline lives. At the same time, the industry has been pummeled by a seemingly perfect storm of economic factors over the past year, including rising interest rates, looming recession fears and consumers and businesses rethinking expenses.

Also on Wednesday, video-sharing platform Vimeo said in a regulatory filing that it would cut approximately 11% of its workforce.

Like Benioff, a number of other tech founders and CEOs have since admitted they failed to accurately gauge pandemic demand. As a result, tech firms including Amazon and Meta have announced company-wide layoffs.

In his letter Wednesday, Benioff said impacted employees in the United States will “receive a minimum of nearly five months of pay, health insurance, career resources, and other benefits to help with their transition.” Those outside the United States “will receive a similar level of support,” Benioff wrote.

“The employees being affected aren’t just colleagues,” Benioff said. “They’re friends. They’re family. Please reach out to them. Offer the compassion and love they and their families deserve and need now more than ever. And most of all, please lean on your leadership, including me, as we work through this difficult time together.”